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And actually there are a few different markets Facebook is able to get you in front of.

  1. People looking to list their home soon. (These are the ones I show you how to find in the video above).
  2. People looking to buy home.
  3. And, people interested in investing in real estate.
  4. High net worth buyers and sellers.

Why I believe Facebook is the most powerful ad platform on the planet right now and how and why you should be using it.

First of all, they have more active users on the site than anyone other than Google (and now and then Facebook actually takes the top spot from Google).

With 71 million users in the United States alone who spend an average of 40 minutes per day on Facebook, you’re clients and future clients are there.

The question is only, how do you reach them.

In the video above, I’m walking you step by step in the Facebook audience targeting tool to show you how you can find clients who want to list their home and I’ll even tell you exactly what you might say to get them to respond to your ad.


Please realize if you do any type of marketing on Facebook, it is an opportunity marketing platform. I’ll also explain in the video exactly what that means and what you need to do to get the best results from your ad.

If you haven’t done so yet, go ahead and watch the video above, please use the information to increase your home listings.

Also, please share this with other agents you know.

If you have any questions, leave me a comment below. I’m happy to answer anything.

Enjoy, David