Construction Company Advertising Example from a 10-Million Dollar Company
When I owned my remodeling company I spent a lot (and I mean a LOT) of time trying to figure out advertising that worked.
It was exasperating but I did finally figure it out.
After many failures trying to build it myself, I decided to model what a much larger successful company was doing.
This was my ‘A-Ha!’ moment! It worked very well for my business and continues to work well for other businesses, some of which use digital marketing and a few savvy business owners are even using it in conjunction with their television advertising.
It increases ROI dramatically when used in place of the typical ads you see on a daily basis. And while it is surprisingly simple, it is a powerhouse advertising strategy that’ll take the competitions ads and blow them out of the water.
In this video I’ll:
- Show you the company, yes, they’re still in business and doing just over 10,000,000 per year in revenue
- Breakdown the model
- Tell you how I modified it to fit my construction business
- Give examples of how it can be modified for any residential remodeling business – Roofing, Kitchen and Bath Remodeling, Siding, Windows and more.
I’d love to hear your thoughts or better yet, how this works for you if you implement the strategy.